Is a 3D Virtual Tour Necessary?
Reaching out to your customers virtually is vital these days. For real estate developers, architects, and interior designers, having the right visuals can make or break your project. In many cases, 3D renderings have been the answer for decades. But what makes a 3D virtual tour better than a 3D rendering?
Do We Need 3D Virtual Tours?
If your development has plenty of time and needs little explanation (i.e. extension of an existing home), virtual tours and 3D renderings are overkill. In addition, including virtual tours solely in your marketing will not sell your development. Customers need to see something physical to reassure them that the virtual tour is close to the final product. Along with 3D virtual tours, having proper marketing and presentation materials to address your customers common questions will give you the advantage to making the sale and develop quick governmental approvals.